Our guest today is one of the leading experts on Digital Marketing and Media in South Florida with over 20 years of experience working for Fortune 500 Companies. With her work in senior roles at Warner Bros., Viacom, RTI/Telemundo and FremantleMedia, she combines a thorough knowledge of traditional marketing as well as an in-depth expertise on how to integrate these new Digital Marketing Strategies for business success.
She joined Swatch Group, as US Head of Digital Marketing and in a short time led the growth of the brand's online revenue by 72% on all digital channels. She collaborated with the NBA, Macy's, GQ Magazine and Tourneau in the company's key digital marketing campaigns and partnerships.
In 2016 she founded The Digital Buzz firm that focuses in consulting and training in Digital Marketing. Currently, she is lead Consultant Strategist for several businesses in South Florida and a corporate trainer for various companies including NBC, Univision, Fox, Telemundo and Wilma Schumann Skin Care.
To connect with Carole you can reach her at @thedigitalbuzz on instagram or www.thedigitalbuzzus.com she posts great content and you're going to want to stay tuned for her next digital marketing bootcamp!
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See you next week for part 2!
Gaby & Alex